Whether you’re a full-time blogger or a small business owner, you most likely work in niches; you write to or provide a service for a particular group. You want to be an active member of that group to support like-minded entrepreneurs and get support in return. In addition, you’ll have an easier time attracting new readers and clients through a social network. In today’s age, online social media is one of the best ways to get involved in that community.
I had the wonderful opportunity to go to Blogathon ATX, an annual event of blogging collaboration, in mid-October. One of the writers on the “Bloggers and Authors on Writing” panel mentioned that giving comments and feedback on blog posts is very important for authors who tend to be “attention whores.” Leaving comments on someone else’s blog post shows that you appreciated their article and that you are interested in what they have to say. It instantly creates a connection between you and another member of your community. Plus, leaving a comment will hopefully prompt the author to check out your own website and refer others to you in the future.
Reading blogs and websites in your niche will give you great ideas and tips for your own business or blog. As the Blogathon panelist mentioned, people are “lazy” and often don’t take the time to reply or comment on posts. But it only takes an extra thirty seconds of your time to type up a quick response to what you just read. You don’t need to write a lengthy analytical essay, just a small note of what you thought about the post.
When you show interest in your community or group, you are becoming an active member of a network. Who knows, with just a small comment you may even gain a new client or make a new friend.