Networking Tips for the New Year

Network, network, network… We hear that we are supposed to be doing it, but it can be tough when we are juggling so many responsibilities or haven’t put ourselves out there in a while. Questions begin to come up like; Where do you find the right events? How do you start conversations? What should you […]

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[Friday Fun] Turning Your Marketing Strategy from Luxuries to Necessities

In the recent Forbes post, “Starting A Business: Choose Pain Over Pleasure,” Dave Lavinsky claims that new companies which solve a pain have a much likelier chance of success over those that provide a pleasure. His argument makes sense: people are willing to quickly buy something to make the pain go away whereas they will […]

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Stage 4 of startup success

“It’s absolutely true that the market finds you. And it’s not usually what you expected.” –Becky Rohrer WOW! Look at you! You have made it to the final stage and you’ve certainly come a long way. You have faced challenges head on and experienced what it is truly like to start a business, be an […]

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[Friday Fun] “Leave a comment”—the Importance of Online Social Networking

Whether you’re a full-time blogger or a small business owner, you most likely work in niches; you write to or provide a service for a particular group. You want to be an active member of that group to support like-minded entrepreneurs and get support in return. In addition, you’ll have an easier time attracting new […]

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Your Emotional Road Map to Start-Up Success

A lot of books written for start-ups are focused on the business elements like getting funding or creating project proposals, but Karin Abarnel and Bruce Freeman chose to write a book for women entrepreneurs where the focus is on the psychological and emotional elements. In their book, “Birthing the Elephant: The Woman’s go-for-it! guide to […]

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